For most dentists, starting out is the hardest phase…
You may be an apprentice, trying to find an apprenticeship opportunity that may lead into a partnership, or trying to create your business plan for starting your own dental practice.
Today’s guest, Dr. Graham Dersley has been there, and he sat down with me to share his wisdom with the Ambitious Dentist community.
Dr. Graham Dersley is a prosthodontist who has had a unique first decade in private practice.
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Dr. Phelps is an entrepreneur and general dentist who owns multiple practices in the Charlotte, NC region.
He graduated from the University of North Carolina at Chapel Hill in 1998 with a BS in Biology and in 2003 he graduated Magna Cum Laude from the prestigious Nova Southeastern University, College of Dental Medicine in Ft. Lauderdale Florida.
From 2003 to 2010 his passion for business and his flare for marketing and promotion showed through when he increased the revenue of his practices ten times.
For 2013, when most of the dentists were struggling to produce what they had from the year before, Dr. Phelps’ practices grew by $2,000,000.
One of his secrets was a passion for the Science of Persuasion and how to ethically use Dr. Robert Cialdini’s Principles of Influence to set the stage for his patients to say YES to the requests he and his dental team ask of them.
Having received the honor of being named a Certified Trainer in Dr. Cialdini’s Method of Influence, Dr. Phelps offers an exciting two-day course to educate you on the principles, show you how he uses them in his practices and how you can incorporate them into your business.
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Go here to get today's episode bonus: This is a quick exercise to help you find and identify your target market to create networking events they’ll love.
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Here are a few things you'll discover in today's episode:
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Dr. Phelps is a marketing genius, and I was taking a ton of notes while he was sharing his insights into how to find, select, and market to your target audience.
I’ve re-listened to the show from today, combined it with my notes, and created a quick exercise you can do RIGHT NOW to put Dr. Phelps advice into action.
If you'd like that sent directly to your inbox, simply click below.
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Without you, Ambitious Dentists, this should wouldn’t exist.
If you enjoyed today’s episode, please go here to give me an honest rating and review in iTunes.
This allows me to evolve that show as it goes on, and also helps spread the word to other podcast listeners since iTunes promotes shows with active engagement.
Today’s show features Dr. Tuan Pham.
Tuan is a real life practicing general dentist and the creator of Dental Maverick, a training series designed to teach you to become THE leader, communicator and manager that your dental practice needs to succeed.
Tuan maintains a general private practice in Austin, TX where he practices 4 days a week seeing an average of 4 doctor patients a day and has an office production of 1.2 million a year.
Learn how you can become a Dental Maverick at www.dentalmaverick.com
Tuan’s course, Dental Maverick, is an online – 48 week video series designed to improve your communication, define your vision, transform you into a leader & manager and ultimately lead you to your personal definition of success.
He has had research published on the cover of Compendium, has a provisional patent on a forthcoming dental device, is the head of the Dental Products Division of the School of Invention which aids in bringing your dental inventions to patent stage and beyond, is the co-founder of Monstapreneur (a group for entrepreneurs, c-level executives and business owners with the mission of Relax, Reset, Refocus) and a leader of local mastermind groups.
In his free time, he walks his dog, goes fly fishing and drinks beer while watching SEC football.
Here are a few things you’ll discover in today’s episode:
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Support The Show:
Without you, Ambitious Dentists, this should wouldn’t exist.
If you enjoyed today’s episode, please click here to give me an honest rating and review in iTunes.
What sets your practice apart from others?
Your “brand”?
Logo?
Name?
If that’s the case, those things don’t have an impact on what ultimately matters to the patient:
Their experience.
Today’s episode features THE expert on building the customer experience from the ground up, from the customers point-of-view.
Today’s bonus is a cheatsheet with the highlights from this episode you NEED to implement to create the “ultimate customer experience” in your practice. Click here to download that directly.
Dr. Moffet is the creator of The Ultimate Patient Experience, which is a simple set of very specific, “common sense” patient service steps being used by dentists all over the world to create unique experiences for their patients.
These experiences dramatically enhance patient visit values and increase repeat visits.
The UPE is Dr. Moffet’s “Secret Weapon” that allowed him to personally bill $1,826,445 in services in 2011, his last year of full-time work working only 4 days a week, for 37½ weeks (while he was vacationing all over the world the other 15 weeks!)
Dr. Moffet has refined and perfected this system over the last 17 years, to the point where it’s as reliable as a Swiss watch — no matter where you’re located or what kind of practice you are running.
Here are a few things you'll discover in today's episode:
... And by 1990, computers took over and brought stealing a 'click' away.
Since them, the numbers have kept climbing.
From paying utility bills, to dipping in the 'gold jar', David has seen it all.
Here's a bit more about David Harris:
Overcoming a troubled adolescence, David Harris has become the world’s leading expert on dental office embezzlement.
He is the CEO of Prosperident, the world’s largest dental embezzlement investigation firm. Prosperident’s team of specialized investigators is consulted on hundreds of frauds annually committed against both general dentists and dental specialists. David has had the distinct pleasure of hearing cell doors slam shut on many embezzlers.
David is a licensed private investigator with a graduate degree in applied mathematics and a CPA. David is “dual certified” in fraud investigation – he possesses both the Certified Fraud Examiner designation from the Association of Certified Fraud Examiners and the Certified in Financial Forensics designation from the American Institute of CPAs.
David is a Mensa member and belongs to several organizations for dental consultants and speakers.
David has been interviewed on the subject of embezzlement by many leading dental publications and organizations. He is also a prolific writer and authors or co-authors a dozen or more articles annually that appear in major dental publications.
David has lectured at several US and Canadian universities in the faculties of business, law and dentistry.
David has spoken at regional, national and international dental conferences.
He is a highly entertaining and engaging speaker who draws on a vast amount of experience in his field.
Here's more of what you're going to get in today's episode:
Get in touch with Dr. Harris:
Is there a "one-size-fits-all" model to starting or running a dental practice?
If so, today's episode, and guest, busts that myth.
For most of us, we have a similar path to practice ownership. School, apprenticeship, and then on to find a practice to take over or start a new one all together. Where we all differentiate is the problems we'll face along our individual journeys.
Dr. David Maloley, if anyone, knows problems and adversity along the journey.
Click here to get today's episode bonus: A behind the scenes clip where Dr. Maloley covers how he consumes content, and a round-up of books he recommends to stay on top of marketing as a practice owner.
Here are a few things you'll discover in today's episode:
I'm going to make a special audio clip available where David covers his methods for staying on top of marketing in his business, along with some amazing book recommendations you HAVE to check out.
I've heard of a few of these, but am excited to dive into his other recommendations. Get the bonus audio clip, along with a list of personal recommendations Dr. Maloley shared by clicking here.